Cover critiques

Here are full-colour images of the book covers mentioned in Chapter 8, “You MUST Judge Your Book by its Cover!

See individual pages of Executive 4Play as marked, to discover what’s good… what’s blech… the reasons why… and how YOU could use some of these ideas for YOUR book!

daymond john book, from page 140


zero taxes book, from page 142



donald trump book 1, from page 144

donald trump book 2. from page 145



steve krug book 1, from page 146

steve krug book 2, from page 147



37 signals book 1, from page 148

37 signals book 2, from page 149



o’reilly book, from page 150